OK so I know what you’re thinking. Cs normally come in eights, right? Well not this time…
1) Customers – This one is pretty obvious but it’s not just about serving customers it’s also about managing the transaction. Get promoting!
2) Costs – The dreaded “costs” word. Costs exist to remind ourselves that we have limitations that we should entertain before ignoring them. Only joking! One of arts of management is doing more with less and if you are watching your costs there will definitely be less.
3) Competitors – Don’t underestimate the impact of your competitors. You should be watching them. Why? Because they will definitely be watching you! This doesn’t mean, of course, that you should be copying what they do (unless they do something really good), just make sure you have a good idea of their business model, the prices they charge and the products they offer.
4) Coach – Be a mentor to your staff. The better they are at what they do, the easier your life will be.
5) Command – This is the byword for delegate (The 10 Cs of management sounded so much better than the 9 Cs and 1 D). If you have coached them then it is time to let them loose on the world and to hell with the consequences. No, but seriously, if you’re not going to delegate, you don’t need them. Do them a favour, give them something to do.
6) Control – This covers controlling things like time-keeping to controlling the standard of their work. It is your job to command but it is also your job to control. So do both!
7) Communication – It is important that all the staff feel that they communicate with each other as well as their manager. A lot of managers think they are approachable but, trust me, they’re not. They’re not because they are the manager. If a member of staff looks perturbed, sit them down and get them to tell you what’s eating at them.
8) Cooperation – It is important that your team works like a team. You don’t need several individuals running around making decisions independent of everyone and everything else. Everyone needs to be mindful of what is going on. To paraphrase Hannibal Smith (of A-Team fame) “You don’t need a squad, you need a team”.
9) Competition – A little competition amongst staff goes a long way. Find a means to let the staff know their personal contributions and let them all know publicly. You may even what to throw some small incentives their way…
10) Culture – This is more relevant now than ever before. Be very careful of the kind of culture you create and you, as manager, are responsible for the culture and ethics of your team. There have been countless examples over the last few years of bad behaviour in institutions being blamed on a poor culture. Don’t fall prey to this beast. Be ethical.
A good practice is to write down the 10 Cs on a piece of paper and then focus on one in particular every day or even every week. Let your staff know what you are trying to achieve and get them to buy into the idea and a happier bunch you will all be!
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10 Cs, Management Styles, Management Techniques